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The Breakthrough Agency.

Our favourite eCommerce events – dates for your diary

Last week we shared our top tips for getting the most out of eCommerce events – and if you’re feeling inspired after all those tips, here are our favourite eCommerce events for you to add to your diary…


With such a variety of events on offer, a wide range of partnerships, and breadth of industry research, IMRG are one of our first ports of call for staying ahead of trends in eCommerce. We particularly like their weekly retail data show, which sums up emerging trends every Thursday in just one hour.

Meet Magento

Meet Magento community events have the advantage of being backed by Adobe, so for any merchants using Adobe Commerce or Magento Open Source, they’re super valuable – but with lineups of experts from across the eCommerce sphere, you don’t have to be on these platforms to find a benefit. Each summer we host Meet Magento UK – this year’s event was on the 14th of July and free to all to attend – you may’ve missed the lie event, but recording will be available very soon to watch back! You can also check out the Meet Magento events in Italy, India, Singapore, Germany and more.

eCommerce Masterplan Summit

This year was the first eCommerce Masterplan Summit, organised by industry veteran Chloe Thomas! You can access all the talks from this year’s event right here – but we can’t wait to see what they have in store for 2022…

Adobe Summit

Not strictly just an eCommerce event, but because it’s put together with the sheer amount of resource Adobe have at their disposal, it’s definitely worth a mention. Whether you want to learn more about the suite of Adobe tools you already use, explore platforms that might work for you, or simply learn from the experts that are attracted by such a huge event – this is definitely one worth adding to your calendar.

eCommerce Expo

This huge conference brings together so many partners and experts, it’s a wonder where to start! As well as hosting multiple virtual events over the last year, they have a big in-person expo planned for later in 2021 – one to look forward to!

Which events will you be attending this year?

We hope to see you at Meet Magento UK this month – but no doubt we’ll cross paths at other industry events in the future, too! For more insight like this, check out our other blog posts – we cover a wealth of eCommerce topics every week, from strategy and events to technology and industry trends.