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The Power of Emotions in Customer Loyalty

Increasing customer retention is a known goal for any business, as it’s the gateway for sustainable growth. We ask, what part does emotion play?

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3 Personalisation Techniques to Drive Mobile Sales

We take a look at some of the best personalisation techniques, including beacon technology and geo-targeting, that can help eCommerce retailers drive mobile sales

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The Rise of Augmented and Virtual Reality in Retail

As more tech brands start investing in VR/AR technology, it comes as no surprise that retailers also want to explore this area and use it in order to connect with their customers

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Ecommerce Trends and Predictions for 2019

What an exciting year 2018 was: speedier mobile payments, social commerce booming, as well as increasingly clever personalisation techniques adding to the customer experience.

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Design Digest: user onboarding, product images, best practice from Baymard

Our Senior Designer, Warren Challenger, takes a look into how to get the most from your photography, onboarding users efficiently, the latest in Baymard shared research and the website shout against violence.

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3 Golden Rules for Stand-out Fashion Websites

Just like the web, the fashion industry is innovative and incredibly influential.

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Mobile in Today’s Journey

Here we take a look at the crucial role mobile plays in the eCommerce space right now.

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Magento’s Most Inspiring Fashion Retailers

Ecommerce platforms are the backbone of modern fashion commerce. They are the key to enabling innovative and exciting shopping experiences in the digital world.

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How a Progressive Web App will transform your customer experience

By blending the feel of native apps with the flexibility of websites, Progressive Web Apps (PWA) offer users an experience that is fast, reliable, and engaging. For merchants, these improvements translate into higher conversion rates and increased revenue.

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Telling Your Brand Story on Your Fashion Website

The fashion industry is perhaps one of the most appealing in the world – and in terms of eCommerce stores, is certainly one where other verticals look to for inspiration.

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